About Us

Linda Coogan Byrne: Good Seed PR/ Project & Label manager, Senior PR and Head honcho.

Screenshot_12_03_2013_11_55Linda Coogan Byrne is the founder and owner of one of Ireland’s most well known and established Music Pr Company’s: Good Seed PR. Linda formed Good Seed PR & Marketing to give acts and label’s the chance to break new music and also give well known acts a bigger push with a more sincere genuine approach. Being a musician herself when she started the company allowed her to have a vantage viewpoint and natural understanding of a bands needs. It was with a determined mind set ‘to try and increase the promotion for home grown Artists’ that inspired Linda to go into PR.

With a validated & well known track record of placing her clients on Ireland’s Top rated TV and Radio shows and in National Publications (as well as the all too important Regional publications & radio stations), Linda firmly believes in being highly productive, and is extremely results driven.

Delivering integrated campaigns within various platforms, allow her to truly connect with a target audience on her client’s behalf. She takes on board the visions of others and especially tries to keep informed of new technologies sweeping the online market; so as to not miss out any opportunities for her clients and to ensure she is always up to speed. Good Seed PR were the first Music PR company in Ireland to embrace and use Twitter & Facebook to cross-promote their clients.

Being a pragmatic PR agent with extensive experience across a broad range of areas within the industry, comes as a result of having worked in and studying: Music retail, Music technology, Musical Instrument construction (where she studied as a Luthier designed and constructing Harps and stringed renaissance instruments), Online Marketing, Event & Talent management, Event promotion, PR & Marketing.

Being the company director puts Linda in charge of the day-to-day business affairs of GOOD SEED- she co-ordinates all campaigns with artists, bands, labels and management. She also works as an agent for various Music Supervisors around the world and pitches music for ad/film placement.

Linda believes in going the distance for every band/client/label and will only work with acts and labels she believes in. Linda has worked with High profile international bands such as Duran Duran, REM, The Prodigy, Groove Armada, Underworld and more. She also works with new bands starting out and guides them on how to establish them selves and create a buzz around their music.

She is also the Irish label manager for one of the UK’s leading Record labels: Cooking Vinyl. A tad bit stubborn and totally focused on the job at hand, you will most likely find Linda with a blackberry in her hand and a Mac book under her arm. Approach with caution…and if you ask her a question expect an honest answer. In her spare time Linda tends to read comic books and indulge in a bit of art. She also contributes to various art and music blogs and magazines. You can check out her artwork here. She has been interviewed herself in National and Regional newspapers and magazines, talking about her work ethos and regularly gives lectures in various colleges in Ireland that focus on young entrepreneurs and women in business.

Hobbies; Playing and listening to music. Drawing. Reading Comic Books and generally being nerdy whilst maintaining an air of cool.

If Linda was stuck on a Desert Island: her must have items would be: her Ukulele and a Banana because everyone knows Bananas stay in your system for a few days and are a slow digestion carb.

Declan O’Brien: Senior Online PR & Content manager

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Declans role in GSPR is overseeing the day-to-day Social Media and Online campaigns with the major label, independent and Irish clients, running countless promotions, competitions and exclusives with our friends in Online media platforms. Fado fado….Declan began his career working in Windmill Lane’s Interactive division, where he worked as Project and Content Manager. Following this he freelanced for a number of years, during which he worked on media projects for clients including Independent News & Media, Dublin City Council, Nokia and Heineken.

In 2005 he joined Eircom as Content Program Manager, during which time he managed eircom’s digital music service (Eircom MusicHub). In 2010 he helped launch eircom’s MusicHub service, the first fully licensed streaming music site available in Ireland. In tandem with this he managed the development team behind the project rolling out new features.
Outside of all of this and because he is one multi faceted chap; he developed the ‘I Woke Up And I Was Gone’ iPhone App for The Pale, which was shortlist for Best Music App at the 2013 Appy Awards. He has a diploma in Economics and a BA in English and Philosophy which is why Declan and Linda should never be put sitting together in the office (They will not stop talking!). He is also acting as music advisor for the Irish Digital Services Centre www.idsc.com.
Hobbies; Playing and listening to music. Watching cartoons. Being nerdy. Cross Fitness and marathon running.
If Declan was stuck on a Desert Island: his must have items would be: His guitar and an ikea kitchen.

"Since we hired Good Seed PR we have seen a dramatic increase in the amount of PR we’re getting for our artists in Ireland. The service and reporting we’re getting from Linda is spot on. She’s helpful, professional and on the ball, and our artists love her. I’m not sure I should be saying this, as she’s so good, I don’t really want to share…" - Anette Collins Head of International– Cooking Vinyl Records

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